Thursday, July 21, 2011

Ferrari World Design Contest 2011

The winners of the 'Ferrari World Design Contest 2011' have been announced at the ferrari complex in maranello, italy.

The competition challenged students from fifty design schools across the world to create the ferrari of the 'third-millennium man', a hypercar whose design reflects social changes and technical innovation without sacrificing the brand's performance and iconic appearance.
Over the four months from november 2010 through february of 2011, over 400 projects from over fifty schools were submitted to the contest, seven universities of which were shortlisted for participation in the five-month second phase of the event.

First, second, and third prizes for the design award were as follows:

1st prize - 'eternità' concept, by hongik university (seoul, south korea) - kim cheong ju, ahn dre, lee sahngseok

2nd prize - 'xezri' concept, by istituto europeo di design (turin, italy) - samir sadikhov

3rd prize - 'cavallo bianco' concept, by royal college of art (london, UK) - henry cloke, qi haitao.
The jury also awarded two special awards alongside the top three prizes: the 'autodesk technical award for exemplary technical usage of the alias software, which was awarded to the first prize hongik university team, and the 'most unexpected technological solution',
awarded to the team from china's jiangnan university for its 'drake' concept.

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