Friday, October 14, 2011

You can’t be what you can’t see! Miss Representation

“Everybody needs to learn what the media’s really about. It’s really about how they want you to be something that you’re not.” - Maria, high school student

It’s Time To Represent the Real Me
 The film Miss Representation exposes how American youth are being sold the concept that women and girls’ value lies in their youth, beauty and sexuality. It’s time to break that cycle of mistruths.

In response we created, a call-to-action campaign that seeks to empower women and girls to challenge limiting labels in order to realize their potential.

We are uniting individuals around a common, meaningful goal to spark millions of small actions that ultimately lead to a cross-generational movement to eradicate gender stereotypes and create lasting cultural and sociological change.

How We Are Making A Difference Together
Using social media, women and girls are speaking out, telling their stories and influencing change. Men and boys are standing up to sexism, counter hyper masculinity and champion women as leaders.
Schools are using the Miss Representation‘s Curriculum to educate youth around media literacy and to inspire and activate students to make change.
Communities are hosting screenings and discussions to shift the cultural mindset around gender and end sexism.
Consumers are using their power to celebrate positive media and advertising, and challenge negative media and advertising.
Our partners include six nationally recognized non-profits: Women’s Media Center, White House Project, Girls Inc., Girls for A Change, Step Up Women’s Network and International Museum of Women.

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